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Advertising on Surfski.info
We’re getting between 4000 and 5000 pageviews per day
at present and around 35% of our readers are from the USA; about 25% from
Australia/NZ and about 22% from South Africa with the balance everywhere on the
planet from Japan to Norway to Northern Ireland to Tahiti.
What you need to know about advertising on the web
Pageviews: When a page is viewed with your ad on it, that’s
called a “pageview”. We charge per pageview.
Clickthroughs: When a reader clicks on your ad and goes
through to your website, that’s a “clickthrough”.
Obviously you want as many people to click through to your
website as possible. Ways of doing this are to make your ad as attractive
and interesting as possible – and also to run a competition or discount
of some sort.
Reports
You get a daily/weekly or monthly email report on the number
of “adviews” and the number of “clickthroughs”.
So it’s easy to measure the effectiveness of your advert.
Ad Settings
You can specify:
- Where in the world you want the adverts to be
seen. For example if you’re focussing on the US market you can tell
us to show the ads only to readers from the US.
- How often individual readers see the adverts. For
example, Epic Kayaks asked us to set it up so that each individual only sees
their ad twenty times after which they never see it again.
- How often the ad is viewed in a month. For
example if you buy 10,000 adviews, and you want to have your campaign run at
least three months, you can specify that the ad is seen a maximum of 3300
times in the month.
Rates
Please don’t hesitate to ask, if you have any
questions, contact us on
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for a quote.
We’re quite happy to give you a couple of thousand
adviews to test the response.
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